Accountants for Creative Businesses
Your creativity, made more profitable – with clearer numbers and better decisions.
Creative businesses don’t always follow a straight line.
Revenue shifts. Projects overlap. Decisions carry more weight.
We help you understand how your business is acually performing – and what to do next.
Alex and his Team have brought my 20 year old company into the present by taking us entirely digital – and saving us thousands every year over our old accountancy fees – they are efficient, knowledgable and always available – cant recommend highly enough.
I cannot recommend Affinity Richmond highly enough. Alex and his team have assisted us in growing our business and carrying out our accounting functions, ensuring our affairs are in order, a; delivered in an understandable and timely manner. Nearly 10 years now as our accountant, and we look forward to the next 10 years.
They make every aspect of our accounts easier and have been doing so for 10 years.
How we work
We don’t see accounting as something that happens once a year.
It’s part of how your business runs.
Most of the people we work with come to us because something doesn’t feel clear:
- the numbers don’t add up
- decisions feel harder than they should
- things are working, but not in a way they full understand
Our role is to bring structure and clarity to that – and keep it there.
How we work with you
We build relationships where:
- you can ask questions early
- decisions are made with better information
- problems are dealt with before they grow
- surprises are reduced, not explained after the fact
That’s where accounting becomes useful.
What that looks like in practice
Clients work with us because they want:
Clarity
Up to date numbers they can actually use, and explanations that make sense.
Structure
Systems that keep things running smoothly, with sensible automation where it helps.
Context, not just compliance
Thinking about accounts in the context of the business as a whole, not just what needs to be filed.
Ongoing dialogue
Regular, two-way communication – not once-a-year email exchange.
Action and accountability
Helping them move forward, not just report on what’s already happened.
Straight Answers
Even when the answer is “it depends”.
Who we work with
We work with founders who want to understand their numbers – not just file them.
They’re looking for clarity, confidence and someone who understands how their type of business actually works – not generic advice or a once-a-year service.
Typicallly that means:
- creative agencies and studios
- production companies
- architects and design practices
- content creators building real businesses
- e-commerce founders managing growth
Most are at a similiar stage:
- the business is growing
- revenue is increasing
- decisions are becoming more complex
Creativity vs practicality:
why not have both?
Innovative businesses, we’re here to support you – whether you’re pioneering a new film technology, or designing the future, we’ve thrown ourselves into supporting the creative industries to make magic.
You could be like these clients:
We’ve helped some great people achieve their goals. Let’s meet some of them, and find out what happened along the way.
Film Locker
Film Locker are a data storage company working with film makers, advertising agencies, brands and TV production companies. They specialise in working with the huge data captured during professional film making.
The company was founded in 2012, with some help from friends and family. Everything went into the business and to begin with, like many start-ups, and the team didn’t take salaries until a friendly investor saw the possibilities.
International Hair
When Nicky Pope started her business, International Hair Artist Agency, in 2010, she may not have envisaged how much it would grow over a relatively short time. But she now oversees a successful media and events company specifically for the hair industry.
Based on the ambition of supporting hair professionals, Nicky’s growing brands range from; Colour World an online magazine and annual 2-day event for colourists; the luxury trade magazine TRIBU-TE, which showcases the best the hairdressing industry can offer; Respect, a selective newsletter and blogsite for professionals; and Hair Club Live, an accessible professional community, that includes events such as Open Chair Night – an X-Factor style platform.
A New Tribe
In the latest in our Artisan Case Studies, we spoke to our wonderful London based client, Ella Jones, the founder of A New Tribe. A New Tribe has a presence both as a home accessories and lifestyle store in Hackney and online. The business curates Moroccan rugs hand selected by Ella, as well as home accessories from independent designers and small brands sourced both locally and from around the world.
Ella started the business in 2013, at that time focussing solely on rugs. She has her own line of rugs that she designs under the brand ‘The Rug Trade’. Ella works with artisans in Morroco where all the rugs are hand-made.
Pom Pom Quarterly
When Lydia Gluck and Meghan Fernandes launched Pom Pom Quarterly in 2012, their main concern was filling the niche of creating a knitting and craft publication that was fun and modern, and a magazine that they would want to buy themselves. The creative process was the driver and not surprisingly, thoughts about accounts and financial forecasting didn’t really get a look in at that time!
The nascent PPQ story is quite typical of many creative start-ups. PPQ is the brain-child of Lydia Gluck and Meghan Fernandes and is based in London and in Texas. Both keen knitters and creative sorts in general, they were aware of a movement online towards independent designers and small yarn producers, but the mainstream knitting publications they were seeing didn’t seem to be doing the trend justice.
Hoban Design
Hoban Design is a distinguished architectural and interior design firm renowned for creating exquisite residential properties in Wimbledon, London, Surrey, the Home Counties, and throughout the UK.
Since its founding in 2014, Hoban Design has been partnered with Artisan Accounts, leveraging their financial expertise to stabilise and grow their business. Recognising the value of Hoban Design’s innovative architectural solutions, Artisan Accounts, was engaged to explore opportunities for further financial optimisation.
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